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Amazon.com, Inc. (AMZN)
Visitors trend 2W
1,924.00 +16.30 (0.85%)
Pre-Market: 6:27AM EDT
|Bid||1,928.00 x 1300|
|Ask||0.00 x 1400|
|Day’s Range||1,893.62 – 1,944.96|
|52 Week Range||1,626.03 – 2,185.95|
|Beta (5Y Monthly)||1.54|
|PE Ratio (TTM)||82.91|
|Earnings Date||Apr 22, 2020 – Apr 26, 2020|
|Forward Dividend & Yield||N/A (N/A)|
|1y Target Est||2,415.33|
Subscribe to Premium to view Fair Value for AMZN
Facebook COO Sheryl Sandberg joins Influencers with Andy Serwer
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Alibaba’s Lazada Briefly Stops Delivering Groceries in Singapore
(Bloomberg) — Follow Bloomberg on LINE messenger for all the business news and analysis you need.Singapore’s government urged residents to consider ordering their groceries online rather than going to the shops. That just became tougher.Alibaba Group Holding Ltd.’s Lazada Group SA is temporarily suspending its grocery delivery service in Singapore as the country’s strict physical distancing measures amid rising coronavirus cases have triggered orders to soar.RedMart, Lazada’s online grocer unit, will not take new orders until it resumes its services on April 4, the company said in a notice to customers on Thursday. RedMart will use this time to make changes to the range of products available and prioritize daily essentials such as rice, flour and eggs, it said.Lazada’s RedMart and other grocery delivery services such as Amazon.com Inc.’s Prime Now have been kept busy amid harrowing economic times in Singapore. These companies have been trying to cope with surging demand as about 5.7 million people in the densely populated island increasingly turn to online grocery shopping, part of Singapore’s S$7.5 billion ($5.2 billion) grocery market estimated by Euromonitor.“These companies now have to deal with a new situation where demand for essential items outpaces operational capacities,” said Yinglan Tan, founding managing partner of Insignia Ventures. “Players that manage shorter supply chain may be more equipped to handle the stress.”While the number of coronavirus cases has mounted to 1,000, the city-state has refrained from ordering a full lockdown of daily life and business, preferring to implement an ever-more-stringent set of rules and guidelines to restrain activity and curb the spread. Among the new cases was an employee working at a branch of a local supermarket chain.And while lockdowns in neighboring Malaysia may have disrupted food supply into Singapore, government officials have assured the nation it won’t run out of food or basic necessities.Read more: Singapore Grocery Delivery Demand Surges Amid Virus Curbs: ChartSingapore’s government has taken to its official WhatsApp channel to advise the public to order groceries online instead of venturing out, while also pushing more companies to make staff work from home. To help address a shortage of delivery slots, taxi and ride-hailing drivers are now allowed to make food and grocery deliveries.Separately, the city-state said Thursday it’ll support 90% of the cost for local retailers going online in order to help them diversify their sales channels beyond traditional brick-and-mortar.For more articles like this, please visit us at bloomberg.comSubscribe now to stay ahead with the most trusted business news source.©2020 Bloomberg L.P.
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Apple’s New Deal With Amazon Prime Video Is a Game Changer
(Bloomberg Opinion) — What was once sacrosanct is no more. Apple Inc. seems to have blinked.Late Wednesday, Bloomberg News reported that Apple has relaxed its rules requiring a 30% cut for any content sold inside video apps on its iOS platform. The tech giant said its program allows “premium subscription video” providers the ability to charge consumers directly using their own payment systems without paying a commission to Apple.For customers of Amazon.com Inc., which started taking advantage of the change on Wednesday, it means Amazon’s Prime Video subscribers in the U.S., U.K. and Germany, can now buy or rent video content using the e-commerce company’s app on Apple’s platforms. Amazon.com Inc. had previously only allowed video purchases outside of Apple’s ecosystem, such as its website. Canal+, owned by Vivendi SA, and Altice USA Inc.’s Altice One had already joined Apple’s program in recent years.As recently as last year, Apple CEO Tim Cook told CBS News the company didn’t have a dominant position in any market. But analysts have said Apple’s App Store may be the one business where it actually had excessive power over developers, because of the steep commission it was able to demand in exchange for allowing their apps, in-app purchases and subscriptions to be sold on its platforms. (The 30% subscription fee is lowered to 15% after the first year.)The Apple App Store’s high commission structure has been infuriating for many companies. In 2020, music-streaming company Spotify Technology SA filed a complaint against Apple with the European Commission, while Epic Games Inc. CEO Tim Sweeney, whose company makes Fortnite, has consistently railed against Apple’s commission structure as unjustified. Netflix Inc. even abandoned using Apple’s payment system altogether to avoid the fee in 2020.Why did Apple budge? Perhaps it’s a move to preempt further pressure from regulators. Whatever the reason, once the first step is made toward lower fees, there is no turning back.It’s only a matter time before other companies such as Netflix, Spotify and countless others ask for better terms as well. Lower middle-man fees can also be good news for consumers if it leads to lower prices, too.This column does not necessarily reflect the opinion of Bloomberg LP and its owners.Tae Kim is a Bloomberg Opinion columnist covering technology. He previously covered technology for Barron’s, following an earlier career as an equity analyst.For more articles like this, please visit us at bloomberg.com/opinionSubscribe now to stay ahead with the most trusted business news source.©2020 Bloomberg L.P.
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(Bloomberg) — Apple Inc. has relaxed a controversial policy that took a 30% cut of payments when video apps on its platform sold TV shows and movies.Amazon.com Inc. started taking advantage of the change on Wednesday, selling and renting movies via its Prime Video service on Apple devices without needing to give Apple a share of the money.“Apple has an established program for premium subscription video entertainment providers to offer a variety of customer benefits,” the Cupertino, California-based technology giant said in a emailed statement. The program applies to multiple services, including Amazon Prime Video. Canal+, a unit of Vivendi SA, started participating in 2020. Altice One, a cloud-based video service from Altice USA Inc., signed up in February.The program lets these premium services charge viewers via their own payment method instead of Apple’s in-app-purchase system, which takes a 30% cut. “Customers have the option to buy or rent movies and TV shows using the payment method tied to their existing video subscription,” Apple said in the statement.Apple said the program also provides a number of other benefits, including “integration with the Apple TV app, AirPlay 2 support, tvOS apps, universal search, Siri support and, where applicable, single or zero sign-on.”Most other types of apps and services on Apple devices like the iPhone, iPad, and Apple TV require the use of Apple’s in-app-purchase system for downloads and upgrades. Some developers, including Spotify Technology SA, have said Apple’s system is an antitrust issue and have had to raise their prices by 30% for iPhone users to offset Apple’s fees.Read more: Apple and Google Face Growing Revolt Over App Store ‘Tax’ (Updates with details of program participants in fourth paragraph.)For more articles like this, please visit us at bloomberg.comSubscribe now to stay ahead with the most trusted business news source.©2020 Bloomberg L.P.
Unions and State Officials Criticize Amazon for Firing Strike Leader
(Bloomberg) — Amazon.com Inc.’s firing of a walkout organizer has spurred criticism and calls for reinstatement by the largest labor groups in the U.S.Labor leaders and dozens of New York state and city elected officials urged Amazon to reinstate Chris Smalls, the leader of a walkout Monday over health and safety conditions at the company’s Staten Island, New York warehouse. Smalls was fired after the protest, in which workers asked Amazon to close the facility for cleaning after cases of Covid-19 were confirmed within its ranks. Amazon said Smalls was dismissed for violating a company-ordered quarantine after coming into contact with someone infected with the disease. Smalls said he was fired for his activism.“We write to you today shocked at reports that Amazon warehouses are not practicing the protocols necessary to protect the well-being of your workers and of the public,” said the letter, addressed to Amazon Chief Executive Officer Jeff Bezos and other executives, and signed by the leaders of the AFL-CIO, United Food & Commercial Workers International Union and the American Federation of State, County and Municipal Employees, among others. Amazon didn’t immediately comment on the letter. The unions also called for independent monitors to investigate whether Amazon facilities adhered to guidelines from the U.S. Centers for Disease Control and Prevention for social distancing during the pandemic.As coronavirus cases pop up in Amazon’s 800,000-strong workforce, some employees in warehouses across the country have expressed concerns about the company’s commitment to their safety. Workers at sites in Chicago and near Detroit walked off the job after the Staten Island protest. Amazon has said it ramped up cleaning in its facilities and is sending home, with pay, people diagnosed with Covid-19 and those who they came into close contact with. It has also temporarily boosted wages and overtime payments, and said employees can take unpaid time off without penalty through the end of April.The firing of Smalls had already drawn responses from other New York officials. On Monday, New York State Attorney General Letitia James said her office is “considering all legal options” in response to the termination, which she called “immoral and inhumane,” and is urging the National Labor Relations Board to investigate. On Tuesday, New York Mayor Bill de Blasio said he had ordered the city’s Commission on Human Rights to “investigate Amazon immediately” to determine if Smalls was retaliated against.The AFL-CIO is the main U.S. labor federation, with 55 unions that together represent 12.5 million people. The letter is also signed by presidents of five of the largest U.S. unions, including the Teamsters and the Service Employees International Union. Those two unions, which aren’t part of the AFL-CIO, together represent about 3 million more workers. The document is a sign of union leaders’ increasing focus on Amazon as a key target and reflects greater cooperation within the labor movement as they take on the behemoth firm.Amazon and labor groups have a frosty relationship. The retailer has managed to avoid organized labor in its ranks in the U.S., even as it grew into the country’s second-largest private employer in the U.S. A similar group of unions in February asked the Federal Trade Commission to investigate Amazon’s market power.For more articles like this, please visit us at bloomberg.comSubscribe now to stay ahead with the most trusted business news source.©2020 Bloomberg L.P.
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How to Buy Amazon Shares in Australia
Amazon is the best known online retailer in the world. Read this article to learn about how to buy amazon shares in Australia, and why you should.
Where to Buy Amazon Shares in Australia
Since Amazon shares are not directly available at ASX, you can consider any of the following brokers instead:
eToro (Most recommended)
eToro is a popular online broker in Europe with a licensed subsidiary in Australia. Sign up here and get started with a low first deposit ($200).
The company is ASIC licensed and offers a number of financial services to Australians. eToro facilitates the trading of different types of financial instruments through Contract for Difference (CFD) trades.
If you don’t actually have a lot of money to own Amazon stock, you can consider a CFD through eToro. CFDs allow investors to profit through marginal price differences for any trading instrument. That means you can profit if you properly predict whether Amazon stock go up or down in price in a given period.
CFDs are speculative and thus very risky. However, it’s might be a good option for those interested in investing in Amazon but don’t actually have the cash to buy and hold onto the company’s stock
IG is a competitive broker that offers both local and international shares, like Amazon. You can start sharing as soon as you open an account. IG is notable for offering responsive, 24-hour customer support.
The broker charges some of the lowest fees in Australia. The cost per trade would cost around 8 AUD in most cases. You can expect fees around this range when buying Amazon stock.
This broker is considered highly reliable. The broker’s website offers a platform that is easy to use for even new investors. There are even some currency conversion offerings.
Saxo Capital Markets
A classic account with Saxo Capital would give you access to international stock exchanges. You can buy Amazon stock on Nasdaq or the NYSE via this broker.
Saxo Capital is a subsidiary of the Saxo Bank Group of Denmark. The local entity is licensed by ASIC. The global brand is quite reliable and Australian investors can expect competitive prices.
While Saxo doesn’t specialise in tech stocks, the range of offerings is impressive. You can add other major tech stocks like Google in addition to Amazon with this broker.
Why Buy Amazon Shares?
Amazon is a huge brand mainly in the US. In Australia, the company doesn’t have such an impactful e-retail presence. So why should Aussie investors bother with Amazon stock?
There are several excellent reasons you might want to, as mentioned below:
1) Amazon is one of the most valued businesses in the world
In 2020, Amazon briefly surpasses the one trillion dollar valuation benchmark and continues to grow. It was only the second company in the world to do so. While the valuation only lasted a matter of minutes, it was still significant.
If you are looking for more good stock to buy try these:
Amazon presents an excellent opportunity for Australians to invest in a major international business. There are no equivalent local options.
2) Diversify your stock with Amazon
The ASX, unfortunately, is heavily inclined towards mineral and mining company stock. Big tech stock are mostly not included. As a result, Aussie investors are losing out on a major opportunity to diversify.
Buying international stock like Amazon is a great way to expand your existing portfolio. Diversification hedges you against market volatility for the most part.
Too many local stocks put you at a disadvantage. Adding Amazon to the list is a great way to change that.
3) Amazon is one of the most steadily growing companies in the world
Amazon’s growth isn’t a trend. The company has been unprofitable for years. However, it has been steadily growing since its inception in the late nineties.
If you invested 1,000 USD in Amazon in 1997, you would have earned 1,362,000 USD by now. Amazon’s share prices have jumped 134,390 percent since its beginning.
Amazon’s insane growth can be attributed to its subsidiary portfolio. The company is not just an e-retailer anymore. It’s the owner of Whole Foods and a major cloud services provider in the world. No Australian company matches this level of growth.
Ways to Buy Amazon Shares in Australia
You cannot buy direct Amazon shares in Australia as it is not listed in the ASX.
Here’s a list with ways to buy Amazon Stock in Australia:
- Use a broker
- Invest in an ETF
- Via a Managed Fund
Using a broker is perhaps the easiest way to purchase Amazon stock. You can choose either a traditional full-service broker or an online brokerage platform like eToro. The former charges hefty commission fees. The latter doesn’t.
Online brokerage platforms charge fees per transaction. So, the costs vary but they are not as high as full-service options. Additionally, eToro allows you to buy Amazon stock through CFDs.
As Amazon grows, it’s share prices increase. CFDs allow you to predict share increases and profit when your predictions come true. Essentially, you are investing in the price movement of Amazon stock.
While it’s speculative, CFDs allow you to profit from Amazon stock without actually owning any. As share prices of the company have gone through the roof, this approach may suit any budget.
The other option is a managed fund, which pools resources from investors. A manager oversees the fund. Managed funds can give you access to a certain market, such as big tech with Amazon stock. But this option is not for everyone.
An Exchange Traded Fund (ETF) is made up of many stock. You will have access to a number of international stock including Amazon.
What is Amazon?
Amazon is best known as one of the biggest online shopping sites in the world. Originally American, the site now operates around the world. The site connects sellers with buyers. Users can both buy and sell on the platform.
Jeff Bezos, now the richest man in the world, founded the company in 1995. In its current form, Amazon is a conglomeration of a number of services. It’s most profitable sector is the cloud-based services unit. Amazon is also involved in entertainment and digital advertising.
Amazon’s competitors include other online retail businesses like Alibaba and eBay. In the US, Amazon dominates the retail market. Alibaba has a bigger share in Asia. However, Amazon is considered to be more stable as it is not subject to political instability in its home country.
Coles share price (COL) | How to buy Coles shares from Australia
Everything you need to know about buying Coles Group shares.
Last updated: 2 April 2020
Coles share price
- Full name: Coles Group Limited
- ASX ticker code: ASX:COL
- Industry: Food, Retail, Consumer Staples
- Date listed on ASX: 2020
- Market cap: AU$22.46 billion
- CEO: Steven Cain
- Key competitors: Woolworths (ASX:WOW), Wesfarmers (ASX:WES)
About Coles Group Limited
Coles Group Limited (ASX:COL) is the owner of Coles supermarkets, including Coles Liquor (Vintage Cellars, Liquor Land, First Choice Liquor) and Coles Express petrol stations. Coles is one of two major supermarket chains in Australia, alongside competitor Woolworths.
Coles stock profile
Coles has more than 2,500 outlets in Australia including its supermarkets, petrol and alcohol retail stores. This includes more than 800 Coles supermarkets and more than 700 Coles Express sites. Coles used to be listed under Wesfarmers (ASX:WES) which is the owner of major retail brands Bunnings, K-mart, and Officeworks. Coles became its own publicly listed company on the ASX in 2020.
- Share price rise. The Coles share price has risen by more than 30% since it first listed on the ASX on late 2020 to early 2020. The share price has also benefited from recent panic-buying due to the COVID-19 pandemic in Australia.
- Consumer staples. Coles supermarkets sell things that people are always going to buy: household essentials, food, petrol and liquor.
- Online service. Coles offers online ordering and delivery for groceries, or Click&Collect for customers to order online and pick up in store when it suits them. This allows Coles to reach a wider range of customers.
- Major competitor. Coles is up against Woolworths, which has more supermarkets operating in Australia than Coles.
- Changing landscape. We’ve seen tech giants like Amazon launch grocery stores overseas. If this were to happen in Australia, it could mean Coles has to fight harder to keep its share of customers.
Should I buy Coles stocks?
Technical analysis is used in finance to forecast the direction of prices by studying the past movements of markets. This is not a recommendation, it represents an analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
How to buy Coles shares
- Choose a share trading platform. In order to buy shares listed on the ASX you’ll need to open an online account with a broker. Our table below can help you choose.
- Open your account. You’ll need your ID, bank details and tax file number.
- Confirm your payment details. You’ll need to fund your account with a bank transfer, debit card or credit card.
- Find the shares you want to buy. Search the platform for Coles (COL) shares and place a buy order. It’s that simple.
When you successfully purchase shares, you’ll receive a confirmation note from the broker, and the money will be taken out of your cash account. For more information about buying stocks, you can read our guide on how to buy shares.
Compare share trading accounts to buy Coles shares
Or, if you’re interested in buying shares in popular global brands like Netflix, Amazon or Apple, we have a handy guide for that, too.
Disclaimer: This information should not be interpreted as an endorsement of futures, stocks, ETFs, options or any specific provider, service or offering. It should not be relied upon as advice or construed as providing recommendations of any kind. Futures, stocks, ETFs and options trading involves substantial risk of loss and therefore are not appropriate for all investors. Past performance is not an indication of future results. Consider your own circumstances, and obtain your own advice, before making any trades.
Alison Banney is the banking and investments editor at Finder. She has written about finance for over six years with her work featured on sites including Yahoo Finance, Money Magazine and Dynamic Business. She has previously worked at Westpac, and has written for several other major banks including BCU, Greater Bank and Gateway Credit Union. Alison has a Bachelor of Communications from Newcastle University with a double major in journalism and public relations. She has ASIC RG146 compliance certificates for financial advice, securities and managed investments and superannuation.
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How to Buy Shares
A beginners guide to buying shares on the ASX
Updated: 3 March 2020
30 SECOND SUMMARY
Setup a trading account with an ASX stockbroker. Transfer enough funds into the account to cover your share purchase and brokerage. Enter an order for the number of shares you want to buy and specify a price. Your stockbroker will email you a contract note after the transaction is complete.
• Opening a trading account with your bank is the easiest option
• Minimum brokerage is
• $500 is the minimum amount of shares you can buy
• Hold your shares on HIN
• The ASX is open 10am – 4pm (AEST), Monday to Friday.
• Don’t blindly trust analysts advice
• Consider investing in an Index Fund
How the Stock Market Works
What is the stock market?
The stock market (a.k.a. share market or stock exchange) is where people buy and sell shares in listed companies . A stockbroker places all trades electronically and share settlement (ownership change) occurs two business days after the transaction.
The Australian Securities Exchange (ASX) is the largest in Australia and contains over 2,000 companies with a market capitalisation over $2 trillion (AUD).
Why do companies list on an exchange?
Companies “go public” and list on an exchange to raise money for growth and expansion . They accomplish this by selling shares to investors in an Initial Public Offering (IPO) or “float”.
Purchasing shares in a company buys you part ownership. You’re given the right to vote on who manages the company and receive a portion of company profits through the distribution of dividends.
Note: Shares are also referred to as stocks, equities and securities.
Example of the Listing Process (click here)
Joe Bloggs Mining Pty Ltd is a privately owned company that owns a gold mine suspected of containing a significant amount of gold. Unfortunately, the company doesn’t have access to enough money to extract the gold, so the directors decide to raise funds by listing on the ASX.
The directors create a prospectus (a document detailing all aspects of the company) and distribute it to potential investors.
Simon, an investor, reads the prospectus and believes the company’s mine will produce a lot of gold, so he buys shares in their IPO in exchange for shares (part ownership) of the company.
After Joe Bloggs Mining Pty Ltd goes public, Simon, or any other investor can openly trade the company’s shares on the ASX.
Joe Bloggs Mining Pty Ltd hit gold and the value of the company increased significantly. Simon then sold his shares for a profit.
How do investors make money?
People make money from owning shares in two ways:
1. Capital Return
If you buy 1,000 shares in a company at $10 and sell them at a later date for $15, you have made a profit of $5 per share, or $5,000 (1,000 x $5).
Individuals who own shares for longer than 365 days only pay Capital Gains Tax (CGT) on 50% of the profit.
Some companies will pay out profits to investors as dividends. This is a cash payment that’s generally made once or twice a year to all shareholders. The amount you receive is directly proportional to the number of shares you own.
What type of “shares” can you buy?
Fully Paid Ordinary (FPO) shares are what most investors mean when they refer to “shares” . Others include..
An option gives you the “option” or “right” to buy a share at a later date for a specified price. As you don’t actually own shares in the company, you have no voting rights and you don’t receive dividends.
All options have an expiry date and if you don’t convert the options to FPO shares by the expiry date they become worthless. The code for many options is simply the letter “O” appended to the end of a ticker code.
Managed Funds, Index Funds (e.g. STW) and Exchange Traded Funds (e.g. BEAR) are popular due to Australia’s Superannuation requirements and they allow share traders to reduce their risk.
Understanding a Newspaper’s Share Price Table
Table columns from left to right
Note: newspapers display data from the previous day’s close.
BUY – the highest price the buyers are willing to pay.
SELL – the lowest price the sellers are willing to sell at.
STOCK CODE – the ticker code of the company with the company name to the left.
LAST SALE – the price of the last trade. This is also called the day’s “closing price”.
UP / DOWN – how many cents the share price rose or fell that day.
VOL 100s – the volume of shares traded that day divided by 100.
12 MONTH HIGH – the highest price that company has traded at in the last year.
12 MONTH LOW – the lowest price the company has traded at that year.
YLD % – the company’s dividend yield. See resources for links to a detailed explanation on the dividend yield.
P/E – Price-earnings ratio is a rough measure of “value” and can be used in multiple ways. A high PE generally suggests investors are expecting high earnings growth in the future or a company is overvalued. A low PE may suggest investors are expecting low growth or the company is undervalued.
Different Ways to Buy Shares
The most common way to purchase shares is “On Market” i.e. buying them on an exchange . There are two primary Australian exchanges; The ASX and CHi-X. When you place a trade with your broker they will automatically purchase your shares at the best available price (from either exchange). Other ways include..
Initial Public Offering (IPO)
An IPO is when a private company lists (i.e. “floats”) on a stock exchange to raise funds by selling shares in the company to the public.
Off Market Transfer
An off market transfer is a private sale normally done between family members or when dealing with deceased estates. No broker is required.
A capital raising involves a listed company issuing additional shares to current shareholders or Sophisticated Investors to raise funds. The offered price is usually at a discount to current market value to entice investors to take part in the raising.
Managed Fund or Exchange Traded Fund (ETF)
You can buy shares indirectly by purchasing units in a Managed Fund or ETF. This method allows investors to gain exposure to a portfolio of shares in one transaction.
Employee Share Scheme
Some listed companies allow their employees to purchase shares in the company at a discount to the current market price. These transactions do not go through a stockbroker and therefore don’t involve brokerage fees.
The Process of Buying & Selling Shares
|1. Select a stockbroker||6. Paying for the shares|
|2. Create the account||7. Monitoring your portfolio|
|3. Share selection||8. Selling your shares|
|4. ASX opening times||9. Taxation|
|5. Placing the order|
1. Select a stock broker
There are two types of stockbroker to choose from:
E.g. NAB Trade, Commsec and Bell Direct
An online broker is the cheapest and most popular option for mum and dad investors with brokerage usually starting at $10 – $20.
Online stockbrokers are considered “execution only” and do not provide specific advice on what shares to buy or sell (although they provide access to company research and recommendations). You are required to place the trade yourself and know exactly which shares you want to buy and what price to pay.
Conclusion: The “Big Four” Australian banks all offer a broking service so that’s often the best place to start your research.
E.g. Patersons Securities, Hartleys and Ord Minnett
A full service stockbroker will assist you in filling out all paperwork, provide advice on what shares to buy or sell , and place the trades on your behalf.
Brokerage usually starts at around $80 per trade which can have a significant impact on your portfolio if you don’t have a large amount of capital invested.
Conclusion: It’s often easiest to select a stockbroker in your city to allow face-to-face meetings and the completion of paperwork.
|Ease of setup||Moderate||Easy|
|Minimum brokerage||$15 – $20|
|Access to company research||Yes||Yes|
|Online tools (charting etc.)||Good||Often limited|
|Place trades online||Yes||No|
|Place trades by phone||Some||Yes|
Just because stockbrokers are “professionals” doesn’t mean they know how to invest wisely. They’re salesmen who work on commission.
2. Create the account
Your chosen stockbroker will send you the required documents via email or post.
Three points to decide prior to completing the paperwork:
Which entity will own the shares (i.e. will you purchase the shares as an individual, a company or via a trust). You can also purchase shares on behalf of a minor.
2. Bank Account
Most stockbrokers require a bank account to be linked to your share trading account (with cleared funds) to pay for all purchases and to deposit the proceeds of share sales and dividends.
It’s generally wise to have a bank account specific for your share trading to prevent mixed use of your investment funds and make tax time less of a burden. Online stockbrokers will often request you setup a specific share trading bank account with them.
3. Holding the shares
Shares are held on an electronic register and not on paper. All listed companies have a share registry (an external company) that’s in charge of maintaining their constantly changing list of all shareholders. You have two choices.
CHOICE #1: Hold the Shares via your Stockbroker (HIN)
You are given a 10 digit Holder Identification Number (HIN) that begins with an “X”. This number represents all your share holdings at that specific stockbroker and is documented in the CHESS register, which is used by the ASX to confirm holdings.
If you use multiple stockbrokers you will receive a different HIN from each stockbroker . You maintain 100% ownership of the shares and they are protected in the event your stockbroker goes bankrupt. Shares can be sold instantly because your stockbroker can confirm your exact holdings.
CHOICE #2: Hold the Shares directly with the Share Registry (SRN)
You are given a 10 or 11 digit Security Reference Number (SRN) that starts with an “I”. This represents your share holdings in that specific company.
If you own shares in multiple listed companies, each share holding will be represented by a different SRN . To confirm your share holdings you must log into the applicable share registries website (e.g. Computershare, Link Market Services, etc.) using your personal details and SRN.
To sell your shares you must quote the SRN to your stockbroker so they can double check your holdings with the registry.
In most cases it’s strongly recommended to hold your shares on a HIN.
Found an old Share Holding Statement?
You can determine exactly who holds your shares, the quantity and current market value in just a couple of minutes.
Look for the SRN / HIN at the top of the page.
• Find the company using search box (top right corner of this website).
• Scroll down to “Corporate Details”
• Locate the “Registry” name
Visit the Share Registries website and login using your SRN/HIN, Name and Post Code.
Have Shares held on HIN and don’t know who the broker is?
The Participation Identification (PID) number is the I.D. of the broker holding the shares. Google this number to identify the name of the broking firm.
3. Share Selection
Most investors will fall into one of the below categories when deciding which shares to buy.
Fundamental Analysis involves the scrutiny of a company’s financial statements to determine the intrinsic (fair value) of a share price. It takes into consideration current financials (e.g. PE Ratio, Dividend Yield, future growth (e.g. EPS Growth), the evaluation of management and their business decisions. If a company’s current share price is less than fair value then it’s considered undervalued and potentially worth purchasing.
The “Holy Grail” of books on fundamental analysis is called “The Intelligent Investor” by Benjamin Graham.
Technical Analysis involves the study of past market data (primarily share price and volume) to predict future price movements. The theory is that share prices establish repetitive patterns and these can be found by overlaying indicators and trend lines to a chart.
Investopedia’s free online guide provides an excellent introduction to technical analysis.
Analyst / Stockbroker Research
All stockbrokers have a dedicated in-house team of analysts or access to an external research company. A majority of the research is based on fundamental analysis with quantitative analysis playing only a minor role. Most research reports will provide a clear buy, hold or sell recommendation.
The Market Index blog has several categories for analyst research and consensus broker recommendations.
Index Funds aim to replicate the movement of an index (e.g. S&P/ASX 200) and charge a small fee for the service. By purchasing shares in a index fund you can expect a portfolio return very close to the underlying index. Your investment success won’t be stock specific (as you will be exposed to all the indices constituents) but instead dependent on the movement of the market as a whole.
One of the largest Index Funds on the ASX is the SPDR S&P/ASX 200 Fund (STW) which provides exposure to the 200 largest companies on the ASX.
4. ASX Opening Times
The ASX is open from 10am to 4pm (AEST), Monday to Friday.
However, it’s possible to add, cancel and amend orders outside of normal hours.
|Time (AEST)||Market Status|
|7am – 10am||Pre-open
Trades can be entered into the system but no trading takes place. All trades are queued according to their price with priority given to trades entered first.
Opening starts at 10:00 a.m. (Sydney) and lasts for approximately 10 minutes.
Group 1 – 10:00:00 a.m. Letters A-B (e.g. ANZ)
Group 2 – 10:02:15 a.m. Letters C-F (e.g. CBA)
Group 3 – 10:04:30 a.m. Letters G-M (e.g. GNC)
Group 4 – 10:06:45 a.m. Letters N-R (e.g. NAB)
Group 5 – 10:09:00 a.m. Letters S-Z (e.g. SEK)
The opening time is randomly generated and occurs up to 15 seconds either side of the times shown above. E.g. Group 1 may open at any time between 9:59:45 a.m. and 10:00:15 a.m.
|10am – 4pm||Normal Trading
Orders are placed immediately into the market and transact as soon as volume is available at the specified price level.
|4pm – 4:10pm||Pre-CSPA (“Match”)|
You can place, remove, or amend an order, but no trades actually take place.
Orders (both buy and sell) are ranked according to their price. Who ever bids the highest (for buyers) or offers the lowest (for sellers) is placed at the front of the queue. Often there is a crossover in the middle (e.g. the lowest seller might offer $1.55 and the highest buyer might bid $1.63). The area in the middle where they cross over is called the “match”.
|4:10pm – 4:12pm||Close (Closing Single Price Auction)
A random time for the close is generated by the ASX between 4:10 – 4:12 p.m. AEST. “Matching” share prices are weighted to find their mid-point and this becomes the closing price of the share. All trades that take place on the close transact at the same price regardless of what price an investor bids or offers.
|4:12pm – 6:50pm||Adjust
Trading has stopped for the day. New trades cannot be entered into the system but stockbrokers can change or remove existing orders.
5. How to Place the Order
Login to your account and ensure there is adequate funds in your linked bank account (the minimum value of shares you can buy is $500).
Commsec’s “Place Order” Screen
Order Type – buy or sell
Code – ticker symbol of the company (e.g. the Woolworths Ltd code is “WOW”)
Quantity – the number or dollar value of shares
Price Limit (Limit order) – the maximum price you are will to pay per share. Your order will be placed into the queue at that specific price.
At Market (Market Order) – your shares will be purchased immediately at the best available price (i.e. the lowest seller). The price is not guaranteed and illiquid stocks may have a buy price much higher than the last traded price.
Expiry – your order will remain in the market until the date you specify when any unfilled shares in your order will be purged (removed) from the market. Some brokers use “Good till cancelled”.
Good for Day – the order will remain in the market for that current trading day only. Orders placed after market hours will expire at the end of the following trading day.
How to determine what price to pay
The Market Depth screen shows the queue of all the buyers and sellers. It’s on a “first come, first served” basis, so you are placed at the back of the queue for the price you selected.
E*Trade’s Market Depth Screen
No. – number of orders in the queue (only displayed with some brokers)
Quantity (Volume) – number of shares available at that price
Price – price of the last trade (i.e. current share price)
In the image you can see the highest bidder (buyer) is at $84.41 (with 99 shares available) and the lowest seller is at $84.43 (with 250 shares available).
To purchase shares in Commonwealth Bank (CBA) you could either:
1. Join the queue at any price on the buyers side and hope the share price moves down at a later date. If you were to bid $84.42 you would be in front of all buyers.
2. “Hit” the seller at $84.43
If you try to buy more shares than what’s available for sale at $84.43 (i.e. >250) then the unfilled shares in your order will become the first in line at a buy price of $84.43.
To guarantee your entire order is filled, you could enter a buy price higher than the lowest seller (e.g. $84.45). The transaction would buy all available shares up to your maximum number and limit price.
If you wanted to buy 1,000 shares of CBA immediately, you could place a limit order at $84.45. When the trade enters the market it would purchase 250 shares at $84.43, 561 at $84.44, and 189 at $84.45.
Brokerage is the commission you pay your stockbroker for buying and selling your shares. The amount you pay is usually based on a sliding scale i.e. the larger your order, the less you pay.
Brokerage is quoted as a percentage, with a minimum value.
For example, a rate of $80 or 1.0% means you will be charged $80 for share purchase up to $8,000 and 1.0% of the total value of shares purchased for amounts greater than $8,000.
Calculating the Total Cost
|number of shares||share price||consideration||brokerage||total cost|
Confirmation of Transaction
After the purchase or sale of shares you receive a Contract Note via email (similar to an invoice). It’s sent upon completion of the order (if all shares sold intraday) or after the market closes (if the entire order wasn’t filled).
The contract note specifies the number of shares bought or sold, amount paid and the brokerage.
6. Paying for the shares (T+2)
Share settlement (i.e. payment for shares or receiving proceeds of a sale) occurs two business days after the transaction (T+2).
On settlement day, funds will automatically be withdrawn from your linked bank account . The delay is a remnant of the “old days” when Contract Notes were sent by postal mail. It allowed time for the Contract Note to reach the buyer who then posted a cheque back to the broker.
Note: The delay used to be three business days (T+3) but in March 2020 it changed to two business days (T+2).
At the end of the month you will receive documentation confirming your share holdings.
CHESS Holding Statement
If shares are held with your broker
If shares are held with a Share Registry
7. Monitoring your portfolio
How often you monitor your portfolio depends on your investment timeframe.
Short-term investors – monitor their holdings daily or even intraday.
Long-term investors – can choose daily, weekly or even monthly (for Index Funds). Checking intraday can overwhelm long-term investors with market “noise”, which is the random and sometimes irrational intraday movements in a share price.
What ever timeframe you use, it’s important to know three things:
1. Which COMPANY shares you own
2. NUMBER of shares owned
3. The current share PRICE (and therefore market value)
All stockbrokers provide online access to see portfolio holdings and market value (if held on HIN).
8. Selling your shares
The selling process is identical to the buying process but in reverse . Caveat – if your shares aren’t held on HIN then your broker will require the SRN prior to any sale.
You will receive:
• Contract Note via email (after the trade)
• Holding Statement via post (at the end of the month)
• Net proceeds of the transaction deposited into your bank account two business days after the sale date.
At tax-time you must calculate the tax payable from your share trading by tallying up your profits, losses and dividends. An added benefit of owning shares as an individual is that when you hold a share for more than a year then you only pay Capital Gains Tax (CGT) on 50% of your profit.
How to prepare your tax paperwork..
1. Broker does it – some online stockbrokers provide this for free, while most full service brokers will charge a premium for the “service”.
2. You do it – manually with pen and paper.
3. External software – ShareSight is free if you own less than 10 shares and it takes care of all dividends, reconstructions and calculations.
4. Use an excel spreadsheet
While the whole process appears daunting, it’s pretty straight forward as soon as you’ve done it once.
It’s debatable whether using a full service broker is worth the additional cost (as an ex-broker I can honestly say most stockbrokers are useless).
Inexperienced investors should consider using Index Funds . Even Warren Buffet has asked for his estate to be put into an Index Fund!
On that note, I leave you with some words from the wise-man.
“My money, I should add, is where my mouth is: What I advise here is essentially identical to certain instructions I’ve laid out in my will… My advice to the trustee could not be more simple: Put 10% of the cash in short-term government bonds and 90% in a very low-cost S&P 500 index fund. (I suggest Vanguard’s.) I believe the trust’s long-term results from this policy will be superior to those attained by most investors – whether pension funds, institutions or individuals – who employ high-fee managers.”
Page 20, 2020 Berkshire Annual Letter to Shareholders
Basics of the ASX – an online course that gives an overview of share market investing
Dividend Yield Investing – a beginner’s guide to using the dividend yield ratio in Australia
ASX Analysis Blog – the Market Index blog contains consensus broker recommendations, dividend yield scans and monthly ASX Market Outlook analysis.
Amazon is here: Which ASX retail shares can you buy?
James Mickleboro | November 27, 2020 10:03am | More on: JBH MOZ MYR PMV SUL
This week Amazon is widely expected to launch in Australia ahead of the busy Christmas trading period.
This will undoubtedly be a big blow to many retailers including Myer Holdings Ltd (ASX: MYR) and JB Hi-Fi Limited (ASX: JBH).
This week Amazon is widely expected to launch in Australia ahead of the busy Christmas trading period.
This will undoubtedly be a big blow to many retailers including Myer Holdings Ltd (ASX: MYR) and JB Hi-Fi Limited (ASX: JBH).
As this time of year is an extremely important part of the year for these two companies, a weak Christmas could ultimately lead to an underperformance in FY 2020. In light of this, I would suggest investors avoid these two retailers.
But I don’t believe investors should stay clear of the retail sector completely. In fact, I believe a number of retailers are well positioned to continue growing unabatedly. Here are three:
Noni B Limited (ASX: NBL)
This retail group is responsible for the W Lane, Table 8, BeMe, and the eponymous Noni B brands. As these retail brands cater to the mature women’s market I believe they are less likely to be disrupted by online retailers such as Amazon. Furthermore, Australia’s ageing population means that this is a fast-growing demographic.
Premier Investments Limited (ASX: PMV)
Thanks to its Smiggle and Peter Alexander brands I believe the retail conglomerate could be a great option for investors. I feel these two niche brands are relatively immune from Amazon’s arrival due to their brand power. However, with the company’s annual general meeting due to occur later this week, it may be prudent to hold off an investment until after it has provided a trading update.
Super Retail Group Ltd (ASX: SUL)
The company behind the Super Cheap Auto and Rebel Sport brands has worked hard to prepare for the launch of Amazon and I believe it has a great chance of competing successfully as a result. I think this makes it a great option for investors, especially at just under 11x trailing earnings and providing a trailing fully franked 5.9% dividend.
Finally, here is another great way to profit from the arrival of Amazon in Australia.
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Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia owns shares of Premier Investments Limited and Super Retail Group Limited. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.
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