Lothar Matthaus, German Soccer Superstar Signs deal with Stockpair

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Exclusive: Stockpair Partners With German Football Star Lothar Matthäus

The former football player and coach is going to become the company’s brand ambassador.

Online brokerage Stockpair has signed former german football player and coach Lothar Matthäus. The company will be able to use the star’s image for specific online and offline campaigns. The partnership has been signed for a period of one year.

Lothar Matthäus is a well known name to football fans born in the late ’70s and ’80s. The demographic for this sponsorship deal is shifted towards a generation that has accumulated more wealth than the millennials and could be more interested in trading.

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The German market is the company’s main focus with this effort – Lothar Matthäus was the captain of the national football squad for many years. However Lothar Matthäus is also recognized globally due to his extensive career and various trophies he earned throughout the years.

The football star has won a number of prizes including European Footballer of the Year, FIFA World Player of the Year, German Footballer of the Year, most capped German player of all time and World Athlete of the Year.

Commenting on the deal, the Chief Marketing Officer of Stockpair, Yoni Messika, stated: “We have not rushed to initiating partnerships, and have only moved forward in this new direction due to having found a partner that truly stands up to and shares our values, beliefs, and drive for excellence.”

“Our partnership also emphasizes the synergies between football and trading, where preparation and execution are keys to success. We plan to actively promote the partnership with several key initiatives and we are anticipating a very successful cooperation”, added Stockpair’s CMO.

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Lothar Matthäus says Mesut Özil won’t be missed in the Germany squad

Matthäus feels that Özil’s time with Germany was up anyway, even before his resignation.

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The Best FIFA Football Awards – Preview Media Event MOSCOW, RUSSIA – JULY 04: Lothar Matthaus looks on during the The Best FIFA Football Awards Preview Media Event at Radisson Royal on July 4, 2020 in Moscow, Russia (Photo by Joosep Martinson – FIFA/FIFA via Getty Images)

The media storm that’s spouted on between Mesut Özil and the German Football federation (DFB) has ended with the midfielder officially announcing his resignation from the German National team after achieving 92 career appearances, 23 goals, and 40 assists. He was an integral part of Germany’s World Cup win in 2020, but was made to be the scapegoat by the DFB after Die Mannschaft’s shock exit from the 2020 World Cup in the group stages. The photograph that he and İlkay Gündoğan took with Turkish President Recep Tayyip Erdoğan was said by members of the DFB to be too much of an off-field distraction, as it caused a frenzy of criticism among the German press.

The DFB responds to Mesut Özil

Mesut Özil retires from the Germany national team

Özil speaks, defends meeting with Turkish president and calls out DFB for double-standards

BFW Roundtable: the fallout of Mesut Özil’s withering criticism of the DFB

Speaking to ESPN FC (via ESPN), former Bayern Munich and Germany legend Lothar Matthäus insisted that Özil’s time with Germany was up well before he decided to resign earlier this week. When asked whether or not Germany will miss Özil, Matthäus was quick to say that the depth Germany currently possesses is strong enough to the point where Özil won’t be missed:

No, we have a lot of good players, and when some player can not perform like before, we have options to give the new generation the chance to help us to make the results like, for example, 2020.

His opinion on Özil, Matthäus explained, strictly had to do with football and football alone; nothing to do with the political ramifications of the photo that was taken with President Erdoğan. Football and politics, Matthäus said, are completely separate from one another and should not be mixed:

I think football is football, politics is politics. Mesut made a good job for Germany in [previous] years but in the last one and a half years he didn’t hit the same performance like four years ago when we won the World Cup in 2020 in Brazil against Argentina. I think his time to play in the national team is over. Not because of some picture, of of political decision. It doesn’t matter, I don’t care. I see the football player Mesut Ozil, and he didn’t perform like before.

When asked about the critical remarks Uli Hoeness made on Özil’s resignation from the national team, Matthäus admitted that the Bayern President may have been a bit exaggerated, but still backed the opinion that the midfielder has been under-performing for a while now:

I never speak against Uli Hoeness, but OK, Uli Hoeness was very angry this morning because this was too much the last two months about Mesut Özil. The German team lost the games against Mexico and South Korea, not only Mesut Özil. But Mesut Özil was — is a part of this national team. And he’s normally a leader but in the last one, two years, he didn’t show he’s a leader, he didn’t show the right performances. For me, it’s only important [if] Mesut Özil can help the national team or not, and I have this feeling in the last one and a half year, he never played on this level how we played before, and now it’s time for changes. It’s time for changes!

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